• About Us

Board of Directors

Kirk West
Executive Director/ Head of International Offices and CEO of Asia

Kirk West is the Executive Director - Head of International Offices and CEO for Asia. In these roles, Kirk is responsible for all the international offices of Principal Global Investors (“PGI”) outside the United States.

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Effendy Shahul Hamid
Effendy Shahul Hamid

Effendy Shahul Hamid is CEO of Group Asset Management and Investments of CIMB Group. Effendy oversees all of CIMB Group’s asset management and investments business across both public and private markets. This includes CIMB Group’s regional asset management business (CIMB-Principal), its private equity fund management business and the Group’s strategic investments portfolio in companies such as Touch ‘n Go and Bank of Yingkou. Amongst others, he serves as Chairman of CIMB-Mapletree and CIMB-TCA, is a Director on the board of several CIMB-Principal companies and also a Director of Touch ‘n Go.

Most recently, Effendy was CIMB Group’s Chief Marketing and Communications Officer where he managed the Group’s entire marketing and communications initiatives, and lead franchise-wide efforts to ensure a consistent and differentiated CIMB brand for all of the Group’s businesses across the region. Prior to that, he served as a Director in CIMB Group’s Investment Banking Division, primarily focusing on corporate advisory and origination. The early years of Effendy's career was spent in several international companies in a corporate development capacity, mostly involved in private equity, merger and acquisition activities across Asia Pacific and general business expansion initiatives.

Effendy is 42 years old and has spent most of his professional life in a regional capacity, working in Hong Kong, Singapore and Malaysia. On full scholarship, Effendy graduated with Honours in Electronic Engineering with Optoelectronics from University College London, and is also an alumni of the CIMB-INSEAD Leadership Programme.
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Alejandro Echegorri

Mr Alejandro Echegorri is currently the Chief Executive Officer, ASEAN Region of CIMB-Principal with responsibilities over Malaysia, Indonesia, Thailand and Singapore. He was appointed as Executive Director of CIMB-Principal on 28 March 2016, Director of CIMB-Principal Asset Management (S) Pte Ltd on 4 April 2016 and Director of CIMB-Principal Islamic Asset Management Sdn Bhd on 7 April 2016. He joined CIMB-Principal on 1 March 2015.

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Wong Joon Hian
Independent Director

Wong Joon Hian has been an independent non-executive director of CIMB-Principal since 22 August 2007.

After qualifying as a Chartered Accountant in 1973, he joined Price Waterhouse & Co in England before returning to Malaysia in 1975. He has accumulated over 30 years of working experience in the areas of audit, accountancy, banking, financial services and corporate management.

Currently, he is the Managing Director of Advance Synergy Capital Sdn Bhd since 22 September 1995 and serves as an independent non-executive director in Integrax Berhad, which is a public listed company and several other non-listed public companies namely SIBB Berhad, formerly known as Southern Investment Bank (non-executive director), CIMB Wealth Advisors Berhad (independent non-executive director) and SFB Auto Berhad (independent non-executive director).

He is also a director in several other private limited companies.

Wong is a member of the Malaysian Institute of Certified Public Accountants, the Malaysian Institute of Accountants and a fellow member of the Institute of Chartered Accountants in England and Wales.

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Pedro Esteban Borda

Pedro Esteban Borda is the Vice President South Asia and India of Principal International. He joined CIMB-Principal on 18 March 2013. Previously, he was the Country Head of Principal Financial Group Mexico. He joined Principal in 1996 as the Managing Director of Ethika AFJP S.A., a pension company in Argentina. In 1999, he was relocated to Mexico to become the Managing Director of Principal Afore (wholly-owned affiliate of PFG). In 2004, he was promoted to Country Head of Principal Mexico.

Borda holds a Bachelor’s Degree in Business Administration and a Master’s Degree in Finance, both from Universidad Argentina de la Empresa (U.A.D.E).

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Hisham Zainal Mokhtar

 Dato' Paduka Syed Mashafuddin Syed Badarudin
Chief Executive Officer 

Dato’ Paduka Syed has Joint Honours degrees, in Computer Science and Accounting (B.Sc. Honours) from the University of Manchester, UK and a Master of Science degree (MSc) in International Banking from the University of Manchester Institute of Science and Technology (UMIST), UK and is a CFA Charter holder. 

Dato’ Paduka Syed has had a stellar career at CIMB Group. He joined Commerce International Merchant Bankers Berhad in 1997 as an executive in the Corporate Finance Department upon graduation. He then went on to become a Coverage Banker in Investment Banking department in 2002 with responsibilities to develop strong client relationships and promote all the Group’s products and services to clients. He has been involved in numerous fund-raising exercises, restructurings, merger and acquisitions and has worked to promote CIMB’s wholesale funds to potential investees. He was also one of the two KL-based directors responsible for the Group’s office in Brunei Darussalam and was responsible for setting-up the branch. In May 2016, Dato’ Paduka Syed was transferred to CIMB-Principal Asset Management to head its institutional and corporate business on 20 July 2017, he was appointed as CEO of CIMB-Principal Islamic Asset Management.
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